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Business Description from the Web
The Scoop: The giant Nike Town stores are like theme parks -- a wonderland for shoppers in the market for anything the ubiquitous brand has to offer. Often housing multiple floors of goods, the chain carries everything from footwear and apparel to basketballs and watches -- all embellished with the all-too-familiar Swoosh logo. The hottest, newest items are usually featured up front--if the...
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All the T-shirts, caps, backpacks, basketball jerseys, sweatshirts, golf clubs and caps you can imagine--and all of it swooshed. The first floor carries the men's stuff; the second floor, with women's selections, has been revamped and expanded. The third floor has kids' stuff, golf equipment, video theater (showing shorts on things like women's volleyball and Michael Jordan), and the team...
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Editorial Reviews from the web
The Scene People flock to the store to see the interactive displays, sports memorabilia (including M.J.'s shoes displayed behind glass) and looming images of sports icons on three shopping levels. Aerobic techno music pounds from the speakers, and life-size mountain-biker statues dangle from the ceiling. The Goods All the T-shirts, caps, backpacks, basketball jerseys,...
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Posted by Contributor
on April 21, 2009, (Edited October 18, 2005)
When Niketown opened almost 10 years ago, it was truly something new: a store that felt more like a funky sports museum than a place hawking running shoes. These days, however, Niketown is no longer unique to Chicago (it's sprung up in cities from Atlanta to Honolulu), and the store's celebration of athletes can't cover up the fact that the ultimate goal is to sell expensive shoes. But the...
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Other Reviews from the web
Niketown went all out to support the Chicago Marathon and it's participants. Thanks
Posted by obrun26
on April 21, 2009, (Edited October 30, 2002)
Semper Fi of course is the Marine Corps motto which means "always faithful". So it only makes sense for this Marine to call this review Semper Swoosh or Always Swoosh... NIKETOWN Chicago has the most innovative technology when it comes to sports apparel. Whether your a hooper, golfer, runner or weight lifter. They have something for everyone. As Nike, Inc. founder Bill Bowerman once said, "...
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Posted by d_cruzus
on April 21, 2009, (Edited August 07, 2002)
My experience with sports and fitness stores leads me to believe that NikeTown Chicago has the best customer service and promotions.
Pros
+ Helpful Staff, Good customer service, Great merchantise
Posted by tonycurry
on April 21, 2009, (Edited August 05, 2002)